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The Business of Podcasting Workshop

A Recap. As Blueberry Africa celebrated its 4th anniversary, we were beyond excited to hit the road with our team of producers for the first edition of the Blueberry Podcast Workshop, dubbed The Business of Podcasting 🎙️.

We kicked things off in London on 17th September, followed by Cape Town on 15th October, and wrapped up in Pretoria on 17th October. This workshop was designed to dive deep into the ins and outs of creating a successful podcast. We covered everything from production to content creation, audience engagement, and monetization strategies. Our goal was to empower podcasters with the skills they need to launch and grow their podcasts, from developing their concept to building an audience.

What We Covered

Planning and Conceptualizing Your Podcast: Laying the groundwork for your podcast journey.

Content Creation and Storytelling: Crafting engaging narratives that captivate your audience.

Branding and Design: Developing a strong brand identity that stands out.

Hosting and Distribution: Understanding where and how to share your podcast.

Promotion and Marketing: Strategies to effectively promote your show.

Monetization Strategies: Exploring ways to turn your passion into profit.

Recording Techniques: Tips for capturing high-quality audio.

Technical Setup and Equipment: Choosing the right tools for your podcast.

Editing and Post-Production: Polishing your episodes for a professional finish

Number of Attendees

Over 150 participants across London, Cape Town, and Pretoria.

Participant Demographics

Attendees from 9 countries, spanning beginner to professional podcasters.

Countries

9 Countries Represented during the Workshop

Online Engagement

68,000+ reach across Twitter, LinkedIn, and Instagram.

Join Us for Our Next Workshop!

If you missed out on this incredible opportunity, don’t worry. We’re excited to announce that we’ll be hosting more workshops in the future. Join us to gain valuable insights and connect with fellow podcasters.

Stay tuned for updates on our upcoming sessions, and let’s take your podcasting journey to the next level together! Follow us on our social media channels to get notified about the next workshop. We can’t wait to see you at our next workshop!

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